Image
Media Feed Source ID
cases_128_cover_en
The marketing game
Trades/ Industries:
[EN]
The marketing game
https://hkbedc.icac.hk/en/resources/case_studies/236
Intro:
William, a ticketing officer of a travel agent, took advantage of high demand for discounted air tickets by offering priority access to select customers for bribes, while recommending others to higher-priced options.
https://hkbedc.icac.hk/cache/img/4bb9fd5c9c72b10fbd2fc19af02b9f51.png
[ZH-HANT]
另類銷售
https://hkbedc.icac.hk/zh-hant/resources/case_studies/236
Intro:
旅行代理商票務員William利用折扣機票需求量大的特點,向特定旅客收取賄賂以提供優先購買資格,同時向其他旅客推薦價格更高的機票。
https://hkbedc.icac.hk/cache/img/4bb9fd5c9c72b10fbd2fc19af02b9f51.png
[ZH-HANS]
另类销售
https://hkbedc.icac.hk/zh-hant/resources/case_studies/236
Intro:
旅行代理商票务员William利用折扣机票需求量大的特点,向特定旅客收取贿赂以提供优先购买资格,同时向其他旅客推荐价格更高的机票。
https://hkbedc.icac.hk/cache/img/4bb9fd5c9c72b10fbd2fc19af02b9f51.png
Survey Questions
1. In which country or region are you currently located?
Hong Kong
Chinese Mainland
Other (please specify)
2. What type of organisation do you represent?
Listed company
Large private company
SME / start-up
NGO / non-profit
Public organisation
Chamber / trade association
Other (please specify)
3. What is the size of your organisation?
1 - 49 employees
50-99 employees
100 - 249 employees
250 or more employees
4. What is your staff level or position?
Executive / senior management
Middle management
Professional
Supervisory level
Frontline/Technical Staff
Other (please specify)
Thank you for your feedback.